Growth Review
This review is about who your website brings in. We went through the site, your search rankings and your project gallery. "Solar panels mayo," 3,600 searches a month, the largest single search we've seen reviewing installers this month, is your only source of real traffic, ranking 11th off the bare homepage, no dedicated page. Meanwhile you've built 20 real county and town pages, including one for Roscommon, your own home county, and it earns nothing measurable. It's all detailed below, with what to do about each one.
Google tracks 48 searches for the site. Every real visit, all 5 a month, comes from one: "solar panels mayo," at 11th place, on the bare homepage. There is no dedicated Mayo page anywhere on the site. The 20 real county and town pages that do exist, Roscommon among them, carry zero measured traffic between them.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels mayo | 3.6K | 11th, off the bare homepage. No dedicated page exists for it. | 11th |
| solar panels roscommon | — | Your own county, a real dedicated page exists. Not one of the 48 tracked searches. | Absent |
| solar panels carlow | 170 | 35th, on a real dedicated page. | 35th |
| pv solar panels | 590 | 77th, your weakest ranking. | 77th |
| solar system for house | 480 | 41st. | 41st |
This is the clearest kind of gap: the search with by far the most volume has no page built for it, while the county pages that have been built, a genuinely large, real body of work, aren't yet earning anything back for it.
The project gallery is real and named, the county page network is genuinely extensive. These are the specific gaps between that and what Google currently shows.
None of this is a design problem. Twenty real location pages is more groundwork than most installer sites we review ever build. What's missing is the one page that matches your biggest real search, and enough depth on the pages you already have to let them compete.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
5 visits a month arrive from Google today.
All 5 come from "solar panels mayo," 3,600 searches a month, with no dedicated page.
20 real county pages exist. None of them currently earn measured traffic.
The Mayo search alone is larger than the combined volume of most reports we've built this sprint. A dedicated page gives it a real shot at moving from 11th toward page one. What that becomes in enquiries and signed jobs depends on your close rate and your job values, and you know those numbers better than anyone. That's the sum worth doing on your side.
Other Mayo and Roscommon solar installers are already competing for these searches. The real work you've already put into 20 county pages only compounds once the biggest one, Mayo, has a page to actually compete with.